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27 Feb La raccolta pubblicitaria TV nel 2022

Posted at 10:59h in ADVERTISING, ENTERTAINMENT E SPETTACOLO, SOUNDTRACK, STREAMING TV, TELECOMMUNICATIONS, TELEVISION, TV CHANNELS by SOUNDTRACK 0 Comments

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Advertising sales in television broadcasting in December 2022 increased by 11.1%, with almost 37 million more than in December 2021. Thanks to the World Cup broadcast by RAI (+84.5%, which...

13 Feb L’avanzata dello streaming nel mercato italiano

Posted at 15:19h in ENTERTAINMENT E SPETTACOLO, SOUNDTRACK, STREAMING TV, TELECOMMUNICATIONS, TELEVISION, TV CHANNELS by SOUNDTRACK 0 Comments

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The television landscape is changing: traditional TV remains the leader by revenue, but streaming giants are increasingly advancing. The latest report by Mediobanca's Study Area on Media and Entertainment internationally in...